Effective Feedback: BIFF feedback model – dead

In my recent research around feedback and feedback mnemonics I came across BIFF. Whilst the word biff signifies a small blow or punch, you could say that this is how some people feel after receiving poorly structured feedback, that they have been punched!

The BIFF feedback model is similar to that of AID model, but with the useful addition I think, of asking the person receiving the feedback to consider how they feel after receiving it.

The BIFF feedback model:

B – Behaviour: the specific description of what the person receiving the feedback has done.

I – Impact: What outcomes this behaviour has had on you, colleagues, customers or performance.

F – Future: What you expect in terms of behaviour or performance.

F – Feelings: An insight to where the feedback receiver is emotionally after receiving the feedback.

Like most feedback models, this can be used to structure positive or praise feedback or performance improvement feedback. Also like the other models, this can be used to structure more of a “push” or tell conversation, or a “pull” or ask conversation.

Leadership reflections

As usual with my blog articles, here are some questions for you to consider:

Think back to the last three sets of feedback your gave,were they aligned with BIFF? What would you do differently next time?
Think about two people who you are going to give feedback to in the next seven days. How can you ensure you use the BIFF concept with this feedback?
Do you have any other feedback or performance acronyms that you would like to share – I would be keen to know!

Thanks for reading, if you have any feedback on this or other articles please let me know!

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About the Author: Andi Roberts

Thanks for reading this far! My passion is helping individuals, teams and organisations transform and raise their performance - My blog is a tiny snapshot of what interests me and shares ideas, resources and tools that I bring to support my work. I work in Spanish and English, so feel free to reach out in either of these languages.

4 Comments

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Rajan Sinha April 26, 2018 at 6:30 am - Reply

BIFF is the best feedback model. Short, crisp and effective. Complications and exasperations occur, only when feedback givers meander out of defensiveness or appearing more caring or knowledgeable.